When it comes to romantic stories on the internet, it doesn’t get much bigger or better than Facebook. Starting as nothing but an idea in a college dorm room, Facebook is now one of the biggest and most prominent platforms available. With over two billion active users each month, it has become important beyond its initial reach.
As well as keeping up with distant relatives, Facebook is now one of the best websites for businesses (and this is our focus today!). If you don’t already have a Facebook business page, we’re going to explain why you’re missing out this year!
As long as your Facebook page has the same name as your company, website, letter headings, and everywhere else the brand has a presence, it will be instantly recognizable, and you’ll be able to utilize Facebook and all that it offers.
With a significant percentage of your audience on Facebook, the initial interaction is just the start. After adding a ‘Contact’ button, you can lead prospective clients to the locations where you would rather converse whether this is on the phone, by email, or any other method.
While we’re on the topic of communication, try to reply to all messages in a timely fashion. Remember, everybody who clicks on your page will see how responsive you are. If they see that you’re slow to respond, they might just click away and choose another service.
With a Facebook business page, you’re giving search engines an opportunity to see who you are, where you operate, what you offer, etc. With this in mind, complete all the sections available including About, Our Story, and your address, contact information, opening hours, and business category. The more information Google has to identify you, the easier you’ll be to find when people search for a service of your type.
Of course, while filling out these details, don’t be afraid to integrate some keywords. With local keywords too, it won’t be long before your community sees you as a prime option when buying/selling their home.
With these five reasons, you should now see why a Facebook business page can be so valuable. If you need more help with lead generation and website building this year, feel free to get in touch with Ascend Lead Sites.